INTERVIEW WITH HELEN ANTHONY DURING THE LFW 16-20 FEBRUARY 2024.
1)Think-Feel-Discover: When did you first showcase in the official schedule of London Fashion Week? How did you feel during this initial presentation?
In September 2021, I made my debut on the official schedule of London Fashion Week following the challenging pandemic period. Before this milestone, I had the privilege of presenting my collections in renowned fashion capitals such as Milan and India. However, stepping onto the London Fashion Week stage to unveil my SS22 collection marked an unforgettable moment for Helen Anthony.
2)Think-Feel-Discover: What distinguishes London Fashion Week from other international fashion weeks, in your opinion?
London Fashion Week stands out from other fashion weeks in several ways, notably for its commitment to showcasing emerging talent. London’s platform offers numerous opportunities for up-and-coming brands to showcase their creations, enriching the industry with fresh perspectives and young designers. London’s diverse culture enriches its fashion scene, resulting in an eclectic mix of styles on the runway.
3)Think-Feel-Discover:What does Helen Anthony represent in the official schedule of London Fashion Week from 16th to 20th February 2024?
Helen Anthony epitomises the essence of British luxury within the fashion week calendar.
4)Think-Feel-Discover: What can we anticipate seeing at the Helen Anthony Runway show this season on Sunday, February 18th?
We anticipate seeing an exquisite display of innovative designs highlighting detailing, luxury and bold silhouettes.
5)Think-Feel-Discover: If you were to describe London Fashion Week in three words, which one would it be?
London Fashion Week, in three words, embodies expression, sophistication, and creativity.
6)Think-Feel-Discover: What does the celebration of 40 years of London Fashion Week mean for the Helen Anthony brand?
Celebrating 40 years of London Fashion Week holds significant meaning for the Helen Anthony brand as it underlines its enduring legacy and considerable role in shaping British fashion. For Helen Anthony, this milestone represents our notable commitment to excellence, innovation, and artistic expression.
7)Think-Feel-Discover: What would be your chosen motto for London Fashion Week 2024
“Defining Style and Embracing Diversity.”